Day 342

ISO100, 24mm, f/11, 30.0 sec.

Day 342 - A view from the middle

I've stood on the east bank and west bank of the river, both with very unique perspectives. Tonight we walked out on the pedestrian bridge with a view up the river. Once again I was not disappointed.

It was windy and I'm pretty sure I dropped 10 lbs. because I froze my ass off. But oh so worth it.

I read Seth Godin's blog religiously and today's blog was perfect.

Where's your platform?

That needs to be the goal when you seek out a job.

Bob Dylan earned the right to make records, and instead of using it to create ever more commercial versions of his old stuff, he used it as a platform to do art.

A brilliant programmer finds a job in a small company and instead of seeing it as a grind, churning out what's asked, he uses it as a platform to hone his skills and to ship code that changes everything.

A waiter uses his job serving patrons as a platform for engagement, for building a reputation and for learning how to delight.

A blogger starts measuring pageviews and ends up racing the bottom with nothing but scintillating gossip and pandering. Or, perhaps, she decides to use the blog as a platform to take herself and her readers somewhere they will be glad to go...

There's no rigid line between a job and art. Instead, there's an opportunity. Both you and your boss get to decide if your job is a platform or just a set of tasks.

Although some days my job drives me crazy, I feel very lucky because I do have a boss that has let me create a platform.